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Why Every Product Gets Its Own Colour

Tanaya is rose. RiteFood is green. OneHealth Digital is red. MenGO is blue.

That is not an accident. Every product we build at SystemOnSilicon gets its own colour, and this post explains the thinking behind it.

Health apps tend to blur together

Open the health section of any app store and the screenshots start to look alike: a white screen, a soft gradient, a rounded button. When products look the same, people struggle to remember which one did what.

We would rather you remember Tanaya as the rose one that understands your cycle, and RiteFood as the green one that plans your meals.

One colour, one job

Each of our apps does one thing for one kind of person, so each one gets one colour.

  • Rose for Tanaya. A women's wellness companion with cycle tracking, a 24/7 wellness assistant and monthly summaries you can share with your doctor.
  • Green for RiteFood. Personalised nutrition built around your health information, your lifestyle and the cuisines you already know.
  • Red for OneHealth Digital. A platform for hospitals and clinics that keeps records, appointments, reminders and follow-ups in one place.
  • Blue for MenGO. A private, science-based companion for men's personal health, with access to qualified specialists.

Colour helps people find things

A colour is quick to recognise on a crowded phone screen, in a social feed, or on a poster in a clinic waiting room. It works before a single word is read. When someone sees rose, they should already have a good guess which app it is.

The colours differ. The idea does not.

Across all four products, the thinking is the same: health information is only useful when it is clear, usable and leads to a practical next step. That is why Tanaya and RiteFood support eight languages, why OneHealth Digital is designed around the questions an administrator asks first thing in the morning, and why MenGO starts with privacy.

Four apps, four colours, one idea: health, made clear.

Learn more

You can find our apps on Google Play, and read more about the company at systemonsilicon.com.

  • systemonsilicon
  • brand
  • design
  • digital health
  • health apps

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From across the family

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MenGO
MenGO Has Relaunched: Men's Personal Health, Made SimpleMenGO is back. A private, science-based companion for men's personal health, with reliable information and access to qualified specialists. Now available on Google Play.
OneHealth Digital
The 5-Minute Clinic Audit: 10 Questions to Find Where Your Hospital Loses TimeTen quick questions for hospital and clinic owners and administrators. Answer them honestly and you will see where your day leaks time, without buying anything or hiring a consultant.
RiteFood
Thali Atlas: How One Plate Looks Across Six Regions of IndiaNo two thalis are built the same. A quick tour of the plate in Bengal, Punjab, Gujarat, Maharashtra, Tamil Nadu and Kerala, and why good meal planning starts from what you already eat.