Why Our Health Apps Speak Eight Languages (and Why Translation Is Not Enough)
Try describing a symptom in your second language. Then try describing your grandmother's recipe for fever-day khichuri.
Something always gets lost. The word for the kind of pain you mean. The name of the dish. The tone of a gentle reminder that turns into a scolding when it is translated word for word.
Why eight languages
Tanaya and RiteFood speak English, Hindi, Bengali, Tamil, Telugu, Kannada, Malayalam and Spanish. People sometimes ask why those eight, and why not simply stop at English.
Because most people do not talk about their health in the language they use for email. They talk about it at home, in the language they grew up with, with the words their family uses. A health app that only speaks English is, in practice, an app for some of us.
Translation is the easy part
Converting words from one language to another is a solved problem. The harder questions come after:
- Does the reminder sound like a friend or a form letter? "Time to log your cycle" can feel warm in one language and bureaucratic in another.
- Do the food names match the kitchen? A meal plan is useless if it lists dishes nobody at home would recognise.
- Is the tone right for the topic? Women's wellness and nutrition are personal. Wording that is neutral in one language can feel blunt in another.
None of these show up in a word-for-word translation. They show up the first time a real person opens the app.
A health app is finished when it sounds like someone who knows you
We think of language as part of the product, not a setting buried in the menu. That means the screens, the reminders, the summaries and the way a suggestion is phrased should all feel natural in the language you choose.
It also means there is always more to do. Languages change, families use their own words, and good wording gets better with feedback. That is why we keep listening to how people actually speak about their health and food.
What this means for you
If you or someone in your family finds health information easier in another language, try the app in that language. If something reads strangely, tell us. It helps us make the next version sound more like home.
Which language do you talk about health in at home?